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Every Customer Feels the Kick

Global players, mid-sized companies, or small family businesses – new customers reflect the diversity of the Brabender Group’s client base. Three companies have recently chosen the BRABENDER logistic suite as their all-in-one solution. What they all share: a passion for digitalized processes and a sharp focus on efficiency and profitability.

Take-off in Air Freight

A mid-sized company with six locations directly at the airport handles more than 400,000 orders per year. The rollout of the BRABENDER logistic suite will soon begin with the installation of the standard software. Using the “Go Agile” concept, the team will navigate the complex world of air freight step by step.

Through a hybrid model of on-site and online workshops, the team will design, test, and optimize workflows for around 90 users – all leading up to a go-live in early 2027. Given the company’s size and complexity, the 9 to 12-month implementation timeline fits perfectly into the standard framework.

Sprint with a Freight Forwarder

From day one, key users invest their time and expertise. Since October, the Brabender team has been working closely with three key users at a classic logistics service provider handling both full and part loads. In structured workshops with defined milestones, they shape the system together.

That investment pays off: with the new TMS for 15 users, including the Driver Companion App and telematics for truck and trailer, the company is ready for the future. Key users pass their knowledge on to the wider team. Over the six months between kick-off and go-live, their combined involvement adds up to around 40 person-days — a typical figure for a company of this size.

Efficiency for a Family Business

Close collaboration during the implementation phase builds trust, which later makes support faster and easier. A true partnership emerges — one that strengthens long-term cooperation. That’s why Brabender is deeply involved during rollout, ensuring an in-depth understanding of every process.

After go-live, the 24/7 support team builds on this foundation to provide fast and effective assistance. The goal: enabling customers to manage the system as independently as possible. Brabender uses a proven mix of e-learning, in-person training, and hands-on software experience to build the necessary know-how.

This close partnership convinced a family-run company with 35 employees and around 20 tractor units. Since the kick-off in September, they’ve been on a clear path to go-live. Two key users work hand in hand with their colleagues to adapt the BRABENDER logistic suite to the daily routines of 20 future users. The result: smoother, more profitable operations and more sustainable transport — saving both money and emissions.

Thomas Brabender, CEO:

“Regardless of company size, we always see the same pattern. At kick-off, many processes look solid. By go-live, some are almost unrecognizable. Implementation triggers countless ‘aha’ moments — and that’s exactly what ensures our flexible system perfectly maps real-world processes.”

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